The Cardiff Airport Ambassador scheme was developed as part of the Airport staff customer service programme and the newly developed inbound journey experience. The aim is to encourage participants from their respective departments to have a greater affinity and understanding of the Airport, and enhance their knowledge and importance of tourism to Wales. The overall objective is to further enhance the visitor experience and first impressions visitors receive at Wales’ only international Airport. This training programme is still ongoing. Go to the Cardiff Airport website for more information about the ambassador programme.