The following is a set of on-line resources that has been produced to assist Ambassadors in further enhancing their knowledge about a particular scheme. This includes downloadable literature to demonstrate the type of information and resources available for Tourism Ambassadors to use. They include useful items such as leaflets to promote a particular hidden gem within the area to visitors and help recruit Ambassadors.

Local information, Sense of Place leaflets and brochures are other resources that will help you with your own programme development process. Just click on the links to find out more.


Ambassador Training Resources

Go to the Ambassador Training Wales website which has a number of PDF’s that are free to download. Check back regularly for new updates and resources!


Sense of Place Leaflets


Recruitment Examples 

  • Denbighshire
  • The Dyfi Biosphere Tourism Association
  • The Valleys
  • Vale of Glamorgan
  • Wrexham Ambassador Scheme