Whatever the definition of a destination, the only thing that really matters is that it makes sense to the most important person involved, the visitor! Making a destination work effectively from a visitor perspective is the essential ingredient of destination management
Tourism destinations across Wales have been successfully developing strong public/private sector partnerships over the past few years, the key aim being to improve the approach to and communication of destination management. To achieve this aim each destination partnership has developed a plan which sets out the priorities for tourism development within their destination over the next few years.
Please see below to find out more information on each destination management partnership and their current plans and priorities: