We’re here with practical marketing information for your business.

A marketing strategy will help you identify your best customers, understand their needs and implement the most effective marketing methods.

The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.

Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.

Good advertising puts the right marketing message in front of the right people at the right time, raising awareness of your business.

Customer care is at the heart of all successful companies. It can help you develop customer loyalty and improve relationships with your customers.

Sales bring in the money that enables your business to survive and grow. Your sales strategy will be driven by your sales objectives.

Market research exists to guide your business decisions by giving you insight into your market, competitors, products, marketing and your customers.

Direct marketing can be a highly successful way to generate sales from existing and new customers. Find out how to target them in the best way.

Exhibitions and events are valuable for businesses because they allow face-to-face communication and offer opportunities for networking.

PR

Favourable media coverage can bring a range of business benefits. But how do you attract the attention of editors, broadcasters and journalists?

25 April 2018

New research has found that over half of Brits have had to take time off work because of stress but many bosses say they don't know how to help.

25 April 2018

Four in five small businesses have unqualified staff managing their finances, according to new research.

24 April 2018

A new survey of self-employed professionals has found that confidence in the UK economy is diminishing as Brexit approaches. 

24 April 2018

More than half of UK office workers are unhappy with their workplace dress code according to new research.

23 April 2018

A new study has identified the fixtures and equipment that waste the most energy in small business premises.

23 April 2018

Small firms have been reporting areas where they can't get a reliable mobile signal as part of a new campaign by the British Chambers of Commerce.

18 April 2018

A new report predicts that UK exports of goods and services will continue to rise and will double by 2030.

18 April 2018

After many years of rapid growth, the number of self-employed people in the UK has reached a plateau, according to new Government figures.

18 April 2018

The latest Government statistics show that wages have grown by 2.8% compared to a year earlier.

16 April 2018

Business leaders' confidence in the economy has returned to positive territory for the first time in almost a year.