We’re here with practical marketing information for your business.

A marketing strategy will help you identify your best customers, understand their needs and implement the most effective marketing methods.

The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.

Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.

Good advertising puts the right marketing message in front of the right people at the right time, raising awareness of your business.

Customer care is at the heart of all successful companies. It can help you develop customer loyalty and improve relationships with your customers.

Sales bring in the money that enables your business to survive and grow. Your sales strategy will be driven by your sales objectives.

Market research exists to guide your business decisions by giving you insight into your market, competitors, products, marketing and your customers.

Direct marketing can be a highly successful way to generate sales from existing and new customers. Find out how to target them in the best way.

Exhibitions and events are valuable for businesses because they allow face-to-face communication and offer opportunities for networking.

PR

Favourable media coverage can bring a range of business benefits. But how do you attract the attention of editors, broadcasters and journalists?

11 July 2018

Almost six in ten UK employers are taking significant steps to tackle the gender pay gap according to new research.

11 July 2018

The latest Government trade figures show that exports reached a record high of £620 billion in the year to May 2018.

10 July 2018

Barclays has increased its unsecured lending limit from £50,000 to £100,000 as a result of new research that shows the importance of faster finance for small and medium-sized enterprises.

10 July 2018

The Government has published the names of 239 employers found to have underpaid 22,400 UK workers by a total of £1.44 million.

9 July 2018

Economic conditions remain "sluggish" and the forecast is subdued, according to the latest Quarterly Economic Survey from the British Chambers of Commerce.

9 July 2018

A survey of 2,000 public and private sector contractors has found there is widespread dissatisfaction about current and proposed IR35 off-payroll tax rules.

4 July 2018

With the decline of bricks and mortar retailing, high streets and town centres need to be transformed into community hubs, according to an independent review.

3 July 2018

A new study has found that small firms are losing more than £13.6 billion a year by failing to take care of their legal issues.

3 July 2018

The British Chambers of Commerce (BCC) has published 24 "real-world" questions on Brexit as it warns that businesses urgently need clarity.

3 July 2018

Users of services in the UK sharing economy - such as Airbnb and Uber - have grown by 60% in 18 months, according to new research.