Alison Chapman

I started my business, Wonderstuff in March 2000. It is a gift shop based in Treorchy, Rhondda and it has become a multi award winning business. The Business was started after I graduated from University of Glamorgan, Treforest, with a 2:1 degree in Law and I decided to pursue a career in retail. I have ‘learnt the ropes’ by working hard and adapting the business to change with different market trends. I continually attend business courses and constantly keep up to date with what’s happening in the retail sector and what will be the next trend. My core strengths based on my experience of running the business are customer service, retail initiatives, EPOS management, range planning and promotions. Wonderstuff has become an influential business in the area and I would like to share my experience and expertise with new ideas and plans to ensure prolonged customer interest and good customer experience. As a mentor, I am very motivated and will listen to your aspirations/concerns about the business. I will be as passionate about your business as I am about my own, and will use my own experience and knowledge in providing ideas to help the business grow.

Business top-tip

Build a business that is part of your community. Be knowledgeable about your customers, continually re-invest in your business to keep up to date with market trends and always offer excellent customer service.

Alison Chapman
  • Full name:
    Alison Chapman
  • Role:
    Director/Owner
  • Location:
    Treorchy, Rhondda Cynon Taff