This course looks at what you need to know in order to ensure that your products and services are aimed at the right people, at the right time in the right place.
Learning Objectives
On completion of this course you will be able to:
- Understand how effective market research can contribute to your business.
- Identify the 3 key areas to be covered in your market research activities.
- Plan the market research activities necessary to support your business.
- Recognise key sources of market data and information.
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Sample course
Not registered yet? Try the sample course - Establishing your brand.
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