‘Croeso!’ will be the theme of the year for 2025, Visit Wales has revealed.
The Year of Croeso, or ‘welcome’, announced as part of Wales Tourism Week, aims to celebrate the distinct and varied ways in which people from across the UK and the world can feel welcomed when they holiday in Wales.
The friendly welcome visitors get in Wales is a key reason for many choosing to return time and again, a testament to Wales’ culture and its people, and the primary influence for Visit Wales choosing the ‘Croeso’ theme for 2025.
From mobility bikes for conquering mountains, to specially adapted changing facilities at iconic beaches, the Welsh Government has been helping to ensure the stunning beauty of Wales is open and welcoming to more people than ever.
The Welsh Government’s Brilliant Basics fund has invested £5 million in 29 projects for 2023 to 2025 to support local authorities and national parks to deliver tourism-focused improvements which will benefit both visitors and local communities.
In 2023, over 8.5 million visitors from within Britain came to Wales, alongside 892,000 international visitors.
For further information please select the following links:
- ‘Croeso’ i bawb! A warm Welsh ‘Welcome!’ | GOV.WALES
- Written Statement: Future support for Welsh tourism and hospitality (19 July 2024) | GOV.WALES