Puffin started in the 1970s. We’re a group of farmers grouped together to try and build a quality brand. They essentially employed a man to check whether the potatoes in that field were good enough to go into a Puffin bag or they had to go into a brown paper bag.
Welsh Government, working with the food and drink sectors. Strategically we’ve put together 3 main cluster groups - Seafood Cluster, Fine Food Cluster and Nutri Wales Cluster.