The aim of the pilot was to test the viability of events at a specific location in the Glamorgan Heritage Coast – Dunraven Bay, Southerndown. The pilot would test not only the demand from visitors to attend events, but the willingness from event organisers to hold them in such a rural location.
We worked with experienced event organisers and established businesses on our pop-up pilot so the successful group of participants were already known for the types of events they chose to organise during the pilot. That said, it was still important the organisers considered their events in the context of the new location and adapted them accordingly.
The location had been identified for us for our pilot through the feasibility study we commissioned – Dunraven Bay, Southerndown.
The events we held during the pilot were:
- Craft & Art Festival • Craft & Art Workshops
- Open Air Cinema
- Slow Food Festival • Food/ Drink & Music Festival.
A Pop Up Event Toolkit is now available, and an evaluation report of the pilot.
Event organisers Coastal businesses Tourism economy businesses.
Project details
- Funding amount:
-
£15,004
- Funding source:
-
LEADER Local Development Fund
- Area:
-
Vale of Glamorgan
- Completion:
-
- Theme:
- 1
- Measure:
-
19.2
- Coastal Community Pop Up Events
Contact:
- Name:
- Nicola Sumner-Smith
- Telephone number:
-
01446 704707
- Email address:
- NSumner-Smith@valeofglamorgan.gov.uk
- Email project contact
- Project website:
- http://www.valeofglamorgan.gov.uk/en/working/Rural-Communities/Attractive-Vale.aspx
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