James Daniel


James Daniel



Key Specialism

Business Consultancy specialising in low input, profitable and sustainable livestock systems which enable a health work/life balance.


Sheep, Beef & Dairy

Why are you an effective Advisor?

James grew up on his family’s mixed beef and sheep farm and since 2016 has worked across Wales helping farmers to evaluate their business and implement changes to achieve personal and business objectives.  He has experience across a wide range of soil types, livestock enterprises and business structures bringing a thorough understanding of pastural and grazing systems.  Through his work he has helped farmers to reduce their use of purchased feed and fertiliser whist improving productivity to increase profit whist achieving a healthy work/life balance.   Away from work James enjoys spending time outside and with his wife and daughter.   


  • Family Sheep & Beef Farm
  • 8 Years’ experience as Farm Advisor working across Wales
  • Farmers Weekly Livestock Advisor of the Year 2022
  • BEng (Hons)

Top Tip/Quote

  “I believe a “pasture first” approach can deliver for everyone being profitable and productive whilst enhancing the environment”.  James Daniel